This Privacy Policy describes how Anthariya Silks and Anthariya Designer Studio (collectively, “Anthariya”) collect, use, and protect your personal data.

1. Information We Collect

We collect information to process your orders, provide our services, and communicate with you. This may include:
* Personal Identification Data: Name, email address, phone number, and shipping/billing address.
* Payment Data: Payment method details, while secure payment processing is typically handled by third-party payment gateways (we do not store full credit card details).
* Order and Customization Data (Designer Studio): Order details, design specifications, body measurements, and tailoring requirements.
* Communication Data: Records of communications via email, WhatsApp, or other methods.
* Website Usage Data: IP address, browser type, operating system, and pages viewed (via cookies and analytics tools).

2. How We Use Your Information

We use the collected information for the following purposes:
* Order Fulfillment: To process, confirm, and deliver your orders for Sarees (Anthariya Silks) or custom garments (Anthariya Designer Studio).
* Communication: To send you order updates, service-related information, and respond to your inquiries.
* Customization: For Anthariya Designer Studio, to accurately design and tailor your custom garments based on the specifications and measurements provided.
* Marketing: To send promotional offers, newsletters, or information about new products (you can opt-out at any time).
* Legal Compliance: To comply with legal obligations, prevent fraud, and enforce our T&C.

3. Sharing Your Information

We do not sell your personal data. We only share your information with third parties necessary to operate our business:
* Service Providers: Courier/shipping companies for order delivery, payment gateways for secure transaction processing, and IT/hosting providers.
* Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

4. Data Security

We implement reasonable security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal data. However, no method of transmission over the internet or method of electronic storage is 100% secure.

5. Your Rights

Depending on your location, you may have the right to access, correct, delete, or restrict the use of your personal information. Please contact us to exercise these rights.

6. Updates to this Policy

We reserve the right to update this policy at any time. The updated version will be posted on our website with a revised effective date.